Head of Digital Growth & Omnichannel

DESKRIPSI PEKERJAAN

• Drive revenue growth across all offline and digital channels, including e-commerce, marketplaces, websites, and mobile applications.

• Lead digital marketing performance, including Paid Media and SEO, to drive traffic, customer acquisition, and revenue growth.

• Optimize conversion rates and end-to-end customer journeys across all digital platforms.

• Develop and manage CRM and loyalty programs to improve customer retention, engagement, and repeat purchases.

• Develop and execute the company’s omnichannel strategy to ensure a seamless and consistent customer experience across all channels.

• Lead digital campaigns end-to-end, from strategy and planning to execution, performance monitoring, and ROI evaluation.

• Monitor and optimize the digital and commercial funnel, including CAC, ROAS, LTV, conversion rate, retention, and other key performance indicators.

• Establish data-driven decision-making through dashboards, analytics, customer insights, and AI-powered tools.

• Collaborate closely with cross-functional divisions and key stakeholders to ensure strategic alignment and effective execution.

• Provide strategic and operational support to E-Commerce Operations and CRM functions.

• Lead continuous improvement initiatives to enhance digital performance, customer experience, and channel profitability.

• Undertake special projects and ad hoc initiatives assigned by management to support departmental and company objectives.

KUALIFIKASI MINIMUM

• Bachelor’s degree in Marketing, Business Administration, E-Commerce, Digital Business, Information Systems, or a related field.

• Minimum 5–8 years of experience in Digital Marketing, E-Commerce, Digital Growth, Omnichannel, CRM, or related functions.

• Proven track record of driving revenue growth across digital and offline channels.

• Strong experience managing e-commerce, marketplaces, websites, and mobile applications.

• Strong knowledge of Paid Media, SEO, CRO, CRM, Loyalty, and Digital Analytics.

• Hands-on experience with key performance metrics including CAC, ROAS, LTV, Conversion Rate, Retention Rate, and Revenue.

• Strong understanding of omnichannel strategy and customer journey management.

• Experience in data analytics, dashboards, marketing automation, and AI-powered tools is highly preferred.

• Strong commercial mindset with proven ability to translate data and insights into business strategies and measurable results.

• Strong leadership, stakeholder management, communication, and cross-functional collaboration skills.

• Experience managing and developing digital marketing, e-commerce, CRM, or growth teams.

• Proficient in Google Analytics, Google Ads, Meta Ads, marketplace platforms, CRM tools, and dashboard/BI tools.

• English proficiency is preferred, both written and verbal.

RINGKASAN PERKERJAAN

• *SPESIALISASI**: Sales and Marketing
• *PENDIDIKAN MINIMAL**: S1 (Sarjana)
• *SISTEM KERJA**: On-site
• *TIPE PEKERJAAN**: Full time
• *LOKASI**: North Jakarta, DKI Jakarta, Indonesia
• *INDUSTRI**: Consumer Goods
• *SITUS PERUSAHAAN**: https://simbaddagroup.com

TENTANG PERUSAHAAN

Starting an unincorporated business in 1996, Simbadda Group has been distributing high quality consumer electronics throughout Indonesia. The business unit has started to form a corporate business since 2002.

One of our leading brands is SIMBADDA, which is known by the Indonesian people as a pioneer of speakers, cases and power supplies. We are also involved in the distribution of premium gadget accessories and PC components. Simbadda Group will continue to expand its distribution business to grow in the consumer electronics industry in Indonesia.

Simbadda Group always upholds the value of honesty, among others: honesty of quality, honesty of cooperation in business and trying to establish cooperation with all partners throughout Indonesia.

Currently, Simbadda Group is expanding towards digital transformation that is looking for enthusiastic, passionate, ambitious individuals to be part of us.