Ads Specialist

DESKRIPSI PEKERJAAN

We are hiring for Ads Specialist

📍 Location: Jakarta (On-site)

🏢 Employment Type: Full-Time

About Gositus

Gositus is a Digital Transformation company specializing in Website Development, Software Development, AI Solutions, SEO, and Digital Marketing. We help businesses grow through innovative digital solutions and performance-driven marketing strategies. We are looking for an Ads Specialist who is analytical, creative, and results-oriented to manage and optimize paid advertising campaigns that generate quality leads and maximize return on investment.

Job Description

• Plan, execute, monitor, and optimize digital advertising campaigns across multiple platforms (Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other relevant channels).

• Conduct keyword, audience, competitor, and market research to develop effective advertising strategies.

• Create, manage, and optimize campaign structures, targeting, bidding strategies, and budgets.

• Collaborate with the design and content teams to develop high-converting ad creatives and landing pages.

• Monitor campaign performance and continuously improve key metrics such as CTR, CPC, CPL, ROAS, and conversion rate.

• Generate qualified leads to support the Business Development and Sales teams.

• Perform A/B testing on ad copy, creatives, audiences, and landing pages.

• Track campaign performance using Google Analytics, Google Tag Manager, Meta Pixel, and other tracking tools.

• Prepare weekly and monthly campaign performance reports, including insights and optimization recommendations.

• Stay up to date with the latest digital advertising trends, platform updates, and industry best practices.

KUALIFIKASI MINIMUM

Job Requirements

• Minimum Bachelor's degree in Marketing, Communication, Business, Information Technology, or a related field.

• Minimum 2 years of experience in Digital Advertising, Performance Marketing, Paid Media, or a similar role.

• Hands-on experience managing Google Ads and Meta Ads is required.

• Experience with LinkedIn Ads, TikTok Ads, or other advertising platforms is a plus.

• Strong understanding of digital marketing metrics, campaign optimization, and lead generation.

• Familiar with Google Analytics (GA4), Google Tag Manager, Meta Business Suite, and conversion tracking.

• Analytical mindset with the ability to interpret campaign data and make data-driven decisions.

• Experience managing advertising budgets and improving campaign ROI.

• Excellent communication and collaboration skills.

• Proactive, detail-oriented, and able to manage multiple campaigns simultaneously.

Preferred Qualifications

• Experience in a Digital Agency, Software House, IT Consultant, Website Development, or Digital Marketing Agency.

• Google Ads Certification or Meta Blueprint Certification is a plus.

• Basic understanding of SEO, conversion rate optimization (CRO), and marketing funnel strategies is an advantage.

RINGKASAN PERKERJAAN

• *SPESIALISASI**: Sales and Marketing
• *PENDIDIKAN MINIMAL**: S1 (Sarjana)
• *SISTEM KERJA**: On-site
• *TIPE PEKERJAAN**: Full time
• *LOKASI**: North Jakarta, DKI Jakarta, Indonesia
• *INDUSTRI**: Information Technology / IT
• *SITUS PERUSAHAAN**: https://www.gositus.com/

TENTANG PERUSAHAAN

At Gositus, we go beyond building websites. We create digital ecosystems that drive business growth.

Gositus is a full-service digital agency by PT Go Online Solusi, specializing in:

• Website Development
• Mobile Apps
• AI & ERP Solutions
• Digital Marketing

With 15+ years of industry experience, we create SEO-driven websites, scalable systems, and data-powered marketing strategies designed to increase visibility, engagement, and conversions.

By combining creativity, technical expertise, and AI-driven innovation, we help brands transform ideas into impactful digital products that perform.

Since 2010, businesses have trusted Gositus to deliver solutions that are modern, reliable, and built for growth.